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Author Posts

Marketing Automation – Advancing You Forward in 2021

ABC Company has 7 sales people, ranging from 20-something to 62 years old. Their preferred ways of connecting with prospects is as varied as they are – some use the phone, while others like email or social media to connect. While ABC provides an array of marketing collateral – from brochures, e-newsletters, or videos– they […]

2020’s Food Drive Results

2020’s food drive was an overwhelming success, thanks to so many of you. Donations and funds will benefit The Food Bank of South Jersey. Our original goal of $1000 was quickly surpassed. The final tally: $1505, which will provide 7500 meals to kids and adults in South Jersey. We also collected 45 bags of shelf-stable […]

Here’s What Marketing Looks Like in 2021

As 2020 (thankfully) closes, it’s time to take a look at how COVID has affected our marketing abilities. The pandemic accelerated some marketing tactics into overdrive, while suppressing others. Here is a list of 4 marketing trends to watch in 2021. Digital Is Up The events of 2020 have created a greater demand for digital […]

2020 Sees A Rise in Webinars

During this era of social distancing, finding effective ways to attract and connect with prospects is limited. While webinars have risen in popularity in 2020, convincing people to carve out an hour or so from their busy workweek is not easy. Here are a few things to consider if you are thinking about hosting a […]