Having a vibrant company culture has lots of benefits, like retaining good talent, enjoying a team that can exceed company goals, and simply being a nice place to go to every day. The hidden gem to having great culture is its ability to help you market your business. Marketing your company culture helps you earn […]
Thinking about an email marketing campaign? Consider this: for every $1 your business spends on email marketing, the ROI is $42. If you think social media gives you more, think again, because email marketing’s conversion rate is 40% better than Facebook and Twitter.* Establishing good email marketing practices is key to your campaign’s success. Here […]
Valentine’s Day has come and gone but that does not mean you stop sharing the love of the people in your life and the customers you serve. Here are some tried and true lessons learned throughout the business journey. 1. Keep Your Promise Consistency is everything in running a business and that means keeping your […]
The inaugural “Strike It Strong” charity event on Jan. 21 was a big hit – literally – with 45 women learning self-defense while raising money for a women’s shelter, Center for Family Services. This fundraising workshop was empowering for our bodies and enlightening for our souls. Summary from The Sun and KYW-1060. Local business women […]
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