You Eat with That Mouth Marketing is like your company’s mouthpiece. It’s supposed to make you stand out. What you say or do can either pay dividends – or cause your market to sour on you for a long time. With marketing being such a critical part of a brand’s reputation, here are a few […]

When done right, posting your own videos is a great way to market your business. For many, shooting a cell phone video just seems like too much work. While videos take work, they do work…really well. Some people are naturals at self-video production. They seem to know what to say – and look good while […]

Having a vibrant company culture has lots of benefits, like retaining good talent, enjoying a team that can exceed company goals, and simply being a nice place to go to every day. The hidden gem to having great culture is its ability to help you market your business. Marketing your company culture helps you earn […]

Thinking about an email marketing campaign? Consider this: for every $1 your business spends on email marketing, the ROI is $42. If you think social media gives you more, think again, because email marketing’s conversion rate is 40% better than Facebook and Twitter.* Establishing good email marketing practices is key to your campaign’s success. Here […]