When they first came on the marketing scene over 10 years ago, QR (quick response) codes were all the rage. But the tactic lost its luster when it became easier to just “Google” something. The pandemic changed all that because it gave people a compelling reason to use them. Menu-less restaurants, contact tracing, charity fundraising, […]
One of the most cringeworthy questions asked of business leaders is, “What’s your marketing budget?” It can cause a stuttered response, because to many, marketing is a mystery. Throttling your marketing budget up and down can be confusing and frustrating. Having a sustainable marketing plan may be complicated, but make no mistake about it, how […]
Every time we think we’re turning the corner on the pandemic, another outbreak arises. Add a volatile economy plus new technologies have business owners taking a whack-a-mole approach to figure out what works. Knowing which trending new marketing opportunities to use can be confusing and time consuming. To help you stay ahead during these uncertain […]
CRMs vs Automated Systems – Which is Right for You? While marketing and sales are inextricably tied together, the two require their own set of tools. Here are some tips in helping you decide which ones can help you get to the finish line more efficiently. It is important to know the key differences between […]
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First Impressions Marketing works with business leaders who understand the impact that marketing can have on their bottom line – but are frustrated by a lack of results.
