Marketing without a plan is like going to the grocery store without a list when you’re hungry. You spend twice as much as your budget. You don’t get half of what you need. And when you come home with nothing but toilet paper and Doritos (they were on sale!)  your family looks at you as […]

You Eat with That Mouth Marketing is like your company’s mouthpiece. It’s supposed to make you stand out. What you say or do can either pay dividends – or cause your market to sour on you for a long time. With marketing being such a critical part of a brand’s reputation, here are a few […]

When done right, posting your own videos is a great way to market your business. For many, shooting a cell phone video just seems like too much work. While videos take work, they do work…really well. Some people are naturals at self-video production. They seem to know what to say – and look good while […]

Having a vibrant company culture has lots of benefits, like retaining good talent, enjoying a team that can exceed company goals, and simply being a nice place to go to every day. The hidden gem to having great culture is its ability to help you market your business. Marketing your company culture helps you earn […]