Don’t: Send out too often. Just like you, I get a lot of emails. And there are some that I actually look forward to. I’ve even signed up just to receive their valuable information. Just don’t push it. Once or twice a month is enough. More than that, then I’m annoyed and will unsubscribe forever. […]
Your small business can’t survive without marketing, but it can be difficult to know how much to spend on it. You have other obligations you have to meet, and your bills are not voluntary. However, marketing is voluntary. You have to learn how to commit a percentage of revenues to marketing and treat marketing not […]
Here’s 5 marketing tips that you can do this summer – from your beach chair with your toes in the sand – that will ensure to bring more business your way this fall. Newsletter. If you don’t have one, create one. E-newsletters are a cost-effective way to stay ‘top of mind,’ and remind your clients […]
Whether you’re an accountant, a dentist, a therapist or an engineer, you’ll probably need to address an audience at some point. And attaining your career goals may depend on how you do. What does it take to be a great speaker? Why are some speakers captivating and others deadly? It turns out there are quantifiable […]
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