What Should I Be Doing Right Now For Others During COVID-19?
People are ultra-focused right now. We are not ourselves. Here’s what you can do and say for your clients and colleagues right now:
Know that other messages might not be well received: We are all focused on health and finances right now. Now is not the time for heavy pitching of your services. However, if you have something that can help your clients during this uncertain time, you have a duty to share it.
Your #1 Goal – Help Others: There’s more than one way to help others. Give freely of your knowledge, offer assistance to others who need it, make a donation or buy a gift card at a local restaurant or retail store. Listen to another’s story. Offer good wishes.
Be Thoughtful: Deliver your message in a sensitive way.
Graphics: Be aware of what the graphics are saying in your messaging. Stay away from pictures of people hugging, big groups or shaking hands. That’s not our world right now.
